After 17 great years of operations as Merchant Pub, the familiar watering hole in Petaling Jaya has since under gone a major makeover and it’s new interior décor was revealed to guests and media during it’s grand launch last 29thJuly 2015 as The Merchant.
The Merchant at The Armada Hotel Petaling Jaya opened to alively packed crowdof around 300 guests who enjoyed the free-flowing canapes, cocktails, wine, whisky and beerthroughout the evening.
Guests were welcomed by General Manager of The Armada Hotel, Mr Hoon Tai Chee and his team at the entrance that was infrenzy with the presence of a pop up photobooth as guests posed and the cameras flashed. Receiving their instant photos a minute later, guests sealed their memories of the merchant opening.
Now, restyled and rebrandedto The Merchant, the bar offers a swanky comfort akin to a hybrid of cosmopolitan New York bar and an updated London gentlemen’s club. Exuding elegance and style, The Merchant is well designed with a stunning long illuminated copper and wood bar that immediately commands full attention.
Inattendance were the hotel’s top corporate clientsfrom Volvo, Opensys, Dutch Lady,Expediato name a few,a bevy of models, air stewardesses and members of the media.Also present wasthe hotel’s owning company, Lien Hoe Corporation’s Executive Director,Allen Cheongand the design team behind the The Merchant’s transformation, ChinPakLoong Architect.
Showcasing some of The Merchant’s culinary specialties, guests were treated to a variety of stylish and elegantly prepared canapés which included smoked duck with orange, grilledbeef with asparagus, pandan chicken served in shot glasses, otak-otak on toast, assorted sushi balls, mini lemon andraspberry tarts as well as the star of the evening, chocolate cigar rolls served in whisky glasses thateven came complete with crushed oreos disguised as cigar ashes.
While guests mingled throughout the evening,a 3-piece band lead by powerful vocalist Claire Rozells entertained guests with her own soft soothing and rearranged renditions of Thinking out Loud byEd Sheeran, In My Place by Cold Play, I’m Not The Only One by Sam Smith, Love Never Felt So Good by Michael Jackson and many more.
At The Merchant, different spaces werecreated,catering to the various guests’ preferences. One such addition is ‘The Balcony’ an outdoor seating space with curious views overlooking the busy Federal Highway and the PJ skyline.
Another feature of the bar is the illuminatedlong andhigh Onyx Tableand barstools perfect to cater to large groups, communal tastings or wine dinner events. Different types ofhigh seating arrangements can also be found at the “Beer Barrel” and“Chess” tables.For those with a more sophisticated preference, a Cigar Lounge, where retro glamour meets contemporary style is chic yet relaxed. *Press Release
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